The Full Story

Knight Vision Studios started with a question many professionals ask the moment they step into business ownership: How do I actually attract clients?

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That question came from Patrick Knighton while he was still an optometry student, preparing to join the world of private practice. Like many professionals, he had spent years mastering his craft—but quickly realized that knowing how to serve patients wasn’t the same as knowing how to grow a business.

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There was no “Marketing 101” for professionals. No clear guide for how to reach the right people, build visibility, or compete in a crowded local market. And optometry wasn’t the only field facing this gap.

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So instead of accepting it, Patrick built his own. He studied marketing from the ground up, tested what worked in real-world practice, and learned how strategy, data, and consistency could directly impact growth. Knight Vision Studios was born from that process.

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Today, KVS reflects the lessons learned along the way—paired with trusted partners and a team of experts who understand both the business side and the human side of marketing. We exist to help professionals and small business owners do what they do best, while confidently navigating the marketing side of their business.